How should hardware companies cope with the difficulty of attracting investment?

There have always been many difficulties in hardware investment promotion, which are difficult to cure in a short period of time.  Therefore, what hardware companies need to do now is not to find a complete solution to these problems, but to find ways to avoid or reduce the impact of these problems.

Hardware companies can start from the following aspects:

Enhance the overall quality of enterprises

Industry insiders believe that "industry problems cannot be solved temporarily, so competition among enterprises is difficult to avoid.  Since enterprises will fall into brand competition, it is better to actively compete.  Proactively enhance the strength of the enterprise, improve the quality of products, and improve the overall strength of the enterprise.

Develop effective investment strategies

The multitude of investment channels undoubtedly causes headaches for the investment departments of many enterprises, especially the rise of online investment, which leaves the older generation of investment professionals idle.  In this regard, hardware companies need to recruit some young and energetic investment members and adopt a new approach to investment promotion.  Quantify the advantages and disadvantages of various investment promotion methods through data analysis, effectiveness evaluation, and other methods, and ultimately combine them to form the best investment promotion strategy.

Increase support for dealers

In addition to solving the two problems that make it difficult to attract investment, how enterprises attract distributors is also an important issue.  Hardware companies need to provide support for dealer franchise, such as opening support, training support, information support, promotion support, strategy support, advertising support, business support, and shipping support.  While enhancing brand awareness and image, it also provides dealers with more opportunities to learn about the company.